Kaitlyn Curci: Executive VP & Creative Director at Style Theory Apparel Group

The Ins and Outs of Private Label Business

After spending over 15 years in the business, on both the retail and supplier sides of the industry, Kaitlyn partnered with her colleague to build their own wholesale apparel manufacturing company in Manhattan. As creative director, her focus is on product merchandising, execution, and the design staff, but she offers more in terms of business guidance and planning.

Style Theory Apparel Group is a vertical manufacturing company that designs and produces apparel for several major domestic retailers. The company is an industry leader in private label for a diverse market including Juniors, Women’s, Men’s and Childrenswear, covering several categories such as sportswear, sleepwear, activewear & sweaters.

Prior to working in the garment industry, Kaitlyn earned her B.S. in Fashion Design from Thomas Jefferson University (formerly Philadelphia University). She now resides in Astoria, New York with her husband and very fashionable 4yr old daughter.